Google rewrites meta descriptions. Here is what you can do to take back control of those snippets. The post The Absolute Best Way To Write Meta Descriptions appeared first on Search Engine Journal.
https://www.searchenginejournal.com/the-absolute-best-way-to-write-...

Google is testing adding an open in new window icon on sponsored results within the Google Search results. This icon appears at the end of the URL in the Google search ads.
https://www.seroundtable.com/google-ads-open-in-new-window-icon-415...

Yesterday, Google announced it was "renaming and updating the Default Ads Treatment policy to improve the clarity and transparency of the policy." But it did one more thing, it removed "shocking content" from the list of categories of ads t?
https://www.seroundtable.com/google-ads-shocking-content-age-policy...

Search visibility has fragmented beyond Google into AI assistants, social platforms, and navigation apps, requiring new strategies for multi-location brands. The post Multi-Location Search Visibility: Winning In Google & AI appeared first o?
https://www.searchenginejournal.com/multi-location-search-visibilit...

Google's Liz Reid argues personalization and preferred sources can help small publishers get found in AI search, though she shared no supporting data. The post Google’s Liz Reid: Personalization Can Help Small Publishers appeared first on S?
https://www.searchenginejournal.com/googles-liz-reid-personalizatio...

Google's AI governance paper argues public-web training should remain fair use while pointing to opt-out controls, takedowns, and paid deals for specialized content. The post Google Defends AI Training As Fair Use In Governance Paper appear?
https://www.searchenginejournal.com/google-defends-ai-training-as-f...

Liz Reid, Google's Head of Search, was interviewed by Jason Howell and Jeff Jarvis on the AI Inside podcast. In that interview, Liz Reid said Google wants great content to shine in its search results and AI experiences. She said, "we reall?
https://www.seroundtable.com/google-we-want-great-content-to-shine-...

Google seems to be testing the rollout of top stories within the AI Overview section of the Google Search results. This was something Google pre-announced last month and it now seems to be rolling out to some searchers.
https://www.seroundtable.com/google-top-stories-ai-overviews-41583....

Google has now specified exactly which regions local inventory ads and free local listings are available. Previously, Google would lump both together, but in reality, local inventory ads are accepted in more regions than free local listings?
https://www.seroundtable.com/google-local-inventory-ads-and-free-lo...

Google Ads is adding new reporting to Performance Max campaigns for product reporting by asset group and also a report to view audience segments by spend. These reports should give you more clarity in your ad campaign spend and to understa?
https://www.seroundtable.com/google-ads-pmax-product-reports-audien...

Google confirmed that meta descriptions are not a requirement, then explained why it's not pointless to write them. The post Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile. appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-meta-descriptions-not-re...

The "separate AEO strategy" consultants have been selling collapses when Google itself says it's one playbook. Here's what that means for how you build. The post Search And Agents Are One Product. You Only Need One Playbook appeared first o?
https://www.searchenginejournal.com/search-and-agents-are-one-produ...

Google says publishers who want to survive in AI Search need to start making content users actually want to read. The post Google Says AI Visibility Hinges On Content People Actually Want To Read appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-says-make-content-people...

The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here's what the research and Google's June update say. The post Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard appeared first o?
https://www.searchenginejournal.com/googles-spam-update-now-reaches...

It only took about two days - the Google June 2026 spam update is now done rolling out. It started on Wednesday, June 24, 2026 at around noon and completed on June 26, 2026 at around 2pm ET. This update felt like it started earlier than it?
https://www.seroundtable.com/google-june-2026-spam-update-done-4158...

This spam update took two full days to roll out.
https://searchengineland.com/google-june-2026-spam-update-done-roll...

Standard Shopping campaigns can now use Maximize Conversion Value bidding without a Target ROAS, giving advertisers flexibility.
https://searchengineland.com/google-brings-maximize-conversion-valu...

The report has not been updated for two weeks now but this is not all that uncommon.
https://searchengineland.com/page-indexing-report-in-google-search-...

Standardizing knowledge for the future of AI agents My last piece on Google’s Open Knowledge Format (OKF) was one of the most popular I’ve ever published. Since then, I have been heads down working on my own OKF structure. I’ve essentially?
https://www.mariehaynes.com/build-an-okf-brain-like-mine/

Your conversion data doesn't just power reporting. It shapes who Google targets, how much it bids, and where your budget goes.
https://searchengineland.com/bad-data-bad-reports-poor-ad-delivery-...

Five search developments this week: a spam update, AI impression counts, CTR data, Similarweb's branded search findings, and Google's tool access stance. The post Google Spam Update Rolls Out, AI Manipulation In Scope – SEO Pulse appeared f?
https://www.searchenginejournal.com/seo-pulse-google-spam-update-ro...

This week, Google released the June 2026 spam update, Google said it was a normal spam update but it does feel like this one started a bit earlier and was a big one. Yes, we covered on Sunday what we thought...
https://www.seroundtable.com/video-06-26-2026-41573.html

A year of B2B campaign data reveals where LinkedIn commands a premium, where costs align with Google Search, and how to budget accordingly.
https://searchengineland.com/linkedin-ads-cpc-benchmarks-how-costs-...

Google Ads seems to be rolling out Maximize Conversion Value bidding within Standard Shopping campaigns. You might see under the Budget and bidding optimization setting for your Standard Shopping campaigns, the bid option for "Maximize co?
https://www.seroundtable.com/google-ads-maximize-conversion-value-s...

Google announced new security controls for Merchant Center for Agencies, specifically around user access controls for admins and standard roles. Ginny Marvin, the Google Ads Liaison, said that these changes are "to help streamline workflow?
https://www.seroundtable.com/google-merchant-center-for-agencies-se...

The Google Ads API will stop allowing advertisers to create Smart Campaigns on August 3, 2026. Google has been transitioning from Smart Campaigns to Performance Max campaigns for years now.
https://www.seroundtable.com/google-ads-api-smart-campaigns-disallo...

Google has added the messages button back to the Google Business Profile dashboard within Google Search. Google use to have a feature like this but I believe removed it but now it is possibly coming back.
https://www.seroundtable.com/google-business-profiles-message-butto...

Earlier this month, we covered Google's announcement of the Google-hosted lead form. Well, now it is going live for some advertisers in their Google Ads advertiser accounts.
https://www.seroundtable.com/google-hosted-forms-leads-form-live-41...

Google's John Mueller answered whether Google Gemini's new AI agents change the rules for SEO. The post Google Answers Question About SEO For AI Agents appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-seo-for-ai-agents/580589/

Google warns that websites can expose AI agents to hidden traps for agentic AI navigating the open web. The post Google Gemini Can Now Control Your Computer. Hackers Are Already Targeting AI Agents appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-gemini-can-now-control-y...

Demand Gen is getting Gemini-powered creative recommendations, enhanced video optimization and new measurement tools.
https://searchengineland.com/google-gives-demand-gen-new-ai-creativ...

API v24.2 introduces AI visibility tools, stronger security controls and new PMax reporting features for advertisers and developers.
https://searchengineland.com/google-ads-api-v24-2-adds-ai-transpare...

Google is rolling out new Merchant Center agency roles that centralize client access management and strengthen security.
https://searchengineland.com/google-introduces-new-merchant-center-...

Publishing them is fun. Easy. And they get a ton of search traffic too. But such posts, like “Top Google Searches” or “Most Asked Questions on Google”, are only worth reading if the numbers are current. Google knows that too,…Read more ›
https://ahrefs.com/blog/taught-agent-to-refresh-data-content/

Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile. The post Google Desktop CTR Climbs While Mobile Dips, Report Finds appeared first on Search Engin?
https://www.searchenginejournal.com/google-desktop-ctr-climbs-while...

Google’s new Search generative AI control is useful, overdue, and beyond limited – to the point of uselessness? Site owners…
https://www.searchengineworld.com/8794-2

Google’s new Search generative AI control is useful, overdue, and beyond limited – to the point of uselessness? Site owners…
https://www.searchengineworld.com/google-webmaster-gaslighting-2026...

ClaudeBot outpaced Googlebot on a new site. Here's what verified crawl data actually looks like, and how to get your own. The post 81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse appeared first on Search Engine J?
https://www.searchenginejournal.com/my-ai-assistant-traffic-was-fak...

Your content may already be surfacing for searches you never planned for. Here's how to identify those opportunities and act on them.
https://searchengineland.com/google-query-expansion-improve-content...

A ruling against Google signals a broader shift: companies may be responsible for AI-generated errors, even when humans didn't write them.
https://searchengineland.com/ai-slop-accountable-480958