The traffic data doesn't lie: Google at 111 billion monthly visits, Facebook at 10 billion. Here's what Marketing Myopia says about that gap. The post Meta Doesn’t Know What Business It’s In & The Traffic Data Shows It appeared first on Sea?
https://www.searchenginejournal.com/meta-doesnt-know-what-business-...

Google's FAQ removal and new Ahrefs research challenge schema's value for SERP visibility and AI citations. The post SERP FAQ Removal & New Data Challenge Schema’s AI Search Value appeared first on Search Engine Journal.
https://www.searchenginejournal.com/serp-faq-removal-new-data-chall...

Google's new AI Search guide says AEO and GEO are still SEO and names tactics site owners can ignore, including llms.txt, chunking, and special schema. The post Google’s New AI Search Guide Calls AEO And GEO ‘Still SEO’ appeared first on S?
https://www.searchenginejournal.com/googles-new-ai-search-guide-cal...

In the last 72 hours, we have heard of multiple marketing agencies that have had their Google accounts taken over.…
https://www.searchengineworld.com/yet-more-google-ads-adwords-accou...

Google adds AI assistant traffic to GA4, FAQ rich results are gone, Ahrefs tests schema, and Condé Nast plans around near-zero search forecasts. The post GA4 Tracks AI Assistant Traffic, FAQ Results Gone – SEO Pulse appeared first on Search?
https://www.searchenginejournal.com/seo-pulse-ga4-tracks-ai-assista...

This week in search I covered, yep, heated Google search ranking volatility kicking in the middle of this week. Google updated its spam policies to say it also applies to Google's AI responses in Search. Google Discover...
https://www.seroundtable.com/video-05-15-2026-41328.html

Google's John Mueller said, "The indexing API is inundated by bloggers trying to act like legitimate sites." This means that Google needs to be more careful about who and what they accept through the Google indexing API.
https://www.seroundtable.com/google-indexing-api-inundated-by-blogg...

Google is testing showing a new icon in the autocomplete search suggestions, as you type your search. The icon has a magnifying glass with the Gemini logo on it. It suggests a longer query, a prompt, and when you click it, it takes you to?
https://www.seroundtable.com/google-autocomplete-ai-overview-icon-4...

Google updated the leading paragraph in the search spam policies to clarify that the policies apply to the Google Search AI responses, such as AI Overviews and AI Mode (or whatever else is AI-generated). Google said, "the Google Search spam?
https://www.seroundtable.com/google-spam-policies-apply-ai-response...

Google Ads is testing a new "Create video" beta feature that has the Gemini logo next to it. So this feature uses Gemini, Google's AI, to create the video for you for your Demand Gen campaigns.
https://www.seroundtable.com/google-ads-create-video-41321.html

Google is now showing directly hotel booking links directly inside the AI-generated responses within AI Mode. This can lead to sending hotels direct traffic in the AI response, which seems like a win to me.
https://www.seroundtable.com/google-ai-mode-direct-hotel-booking-li...

Learn how to find and track buyer intent keywords people are using in Google and LLMs like ChatGPT.
https://www.semrush.com/blog/buyer-keywords/

Learn how to use YouTube keyword research to validate topics for both YouTube and Google‘s video features.
https://www.semrush.com/blog/youtube-keyword-research/

Google Analytics now separates AI assistant traffic from referrals with a new default channel group for recognized chatbot referrers like ChatGPT and Gemini. The post Google Analytics Adds AI Assistant As Default Channel Group appeared firs?
https://www.searchenginejournal.com/google-analytics-adds-ai-assist...

… then you’ve already experienced the benefits of Google’s Knowledge Graph. But what is a knowledge graph? How does it work? And how can you take advantage of it to increase brand visibility and improve SEO? Google’s Knowledge Graph is…Read?
https://ahrefs.com/blog/google-knowledge-graph/

Google announced that GA4, Google Analytics, has a new AI Assistant traffic measurement. This allows you to track AI chatbot traffic, like from ChatGPT, Gemini, and Claude. This is through a new AI Assistant channel in your Default Channel?
https://www.seroundtable.com/google-analytics-ai-assistant-traffic-...

Google is expanding its vehicle ads to support more vehicles in the United States. Specifically, All-Terrain Vehicles (ATVs), RV's Utility Task Vehicles (UTVs), and non-motorized trailers, such as travel trailers and campers are now support?
https://www.seroundtable.com/google-vehicle-ads-atvs-41322.html

Google has released version 24.1 of the Google Ads API, this is a minor release with dozens of updates. This update includes features like mobile device platform segment, classic images in DemandGen, support for passkeys, revamped support o?
https://www.seroundtable.com/google-ads-api-version-24-1-41323.html

Google is testing Merchant Advisor, an AI assistant inside Merchant Center that helps retailers manage setup and optimization tasks.
https://searchengineland.com/google-tests-merchant-advisor-inside-m...

Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens, and autocomplete. Here’s why advertisers may be concerned about interpreted queries. The post Google Quietly Changed How Search Terms Are Reported For Some AI Qu?
https://www.searchenginejournal.com/google-quietly-changed-how-sear...

Google says Search Query Reports may not show exact searches as AI-driven intent matching expands in Google Ads.
https://searchengineland.com/google-says-search-query-reports-may-n...

After years of Google algorithm updates and huge SERP changes, Condé Nast now plans its business as if search traffic barely exists.
https://searchengineland.com/conde-nast-search-single-digit-traffic...

Search News You Can Use May 12, 2026 Here are the topics I have been discussing with my clients recently. 1. A rise in crawled - currently not indexed pages There has been significant chatter on social media about Google showing more pages?
https://www.mariehaynes.com/crawled-currently-not-indexed-preparing...

TurboQuant may help Google improve instant indexing, semantic search, and AI Overviews — changing how brands earn visibility.
https://searchengineland.com/turboquant-entity-seo-477216

Strong content can still fail when positioning barriers limit visibility. Here’s how to diagnose the issues holding rankings back.
https://searchengineland.com/why-good-content-loses-google-search-4...

Google had yet another Search Console reporting bug, this time with the Discover performance report. Between May 7, 2026 and May 8, 2026, Google confirmed a data logging issue that can result in the report showing fewer clicks and impressi?
https://www.seroundtable.com/google-discover-performance-report-mis...

Google's ALDRIFT framework "opens exciting avenues" toward AI answers that do more than sound plausible. The post Google Research’s ALDRIFT: AI Answers That Do More Than Sound Plausible appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-researchs-aldrift-ai-ans...

Google posted a tease for Google Marketing Live where Google Ads will be announcing new dashboards powered by Gemini. Google wrote on X, "Tired of manual reporting? Introducing Dashboards built with Gemini capabilities."
https://www.seroundtable.com/google-ads-dashboards-41314.html

Google at some point added a section to this Google Ads document explaining that because of all the new Google AI search features, like Lens, AI Mode, AI Overviews, or auto-complete searches - the search terms report now may show keywords t?
https://www.seroundtable.com/google-ads-search-terms-report-best-us...

A new study from Ahrefs says that adding schema does not and did not boost citations on any of the AI platforms including Google (AI Overviews or AI Mode), ChatGPT and others. "Adding schema produced no major uplift in citations on any pla?
https://www.seroundtable.com/study-schema-citations-study-41311.html

Google is testing a new AI assistant in Google Merchant Center named Merchant Advisor. I assume it is similar to Google Ads Advisor and something that Google might announce at Google Marketing Live next week.
https://www.seroundtable.com/google-merchant-advisor-41319.html

Google is turning Ads reporting into a prompt-driven experience, letting advertisers analyse performance with AI-powered dashboards.
https://searchengineland.com/google-ads-adds-gemini-powered-dashboa...

The first systematic analysis of Google's invitation-only enhanced publisher profiles on Discover, based on monitoring 46,926 publishers.
https://searchengineland.com/google-publishers-control-discover-pro...

You may notice a decrease in clicks and impressions between May 7th and May 8th, it is a reporting bug only.
https://searchengineland.com/google-discover-performance-reporting-...

In a rare occurrence, Google Search went offline for thousands of users in India (Tuesday morning, May 12, 2026) –…
https://www.searchengineworld.com/google-search-outage-hits-users-i...

When Google stops indexing your pages, traffic can vanish fast. Here’s how one publisher reversed the decline after a migration went wrong.
https://searchengineland.com/soft-404s-indexing-issues-traffic-coll...

Google is testing updating the Google Discover publisher pages by adding custom links, featured posts, larger header images and sharper logos. I assume this would be managed by claiming your page?
https://www.seroundtable.com/google-discover-publisher-pages-links-...

Two months ago, Google rolled out Google Merchant Center For Agencies in the US and Canada after beta testing it in October 2025. Now, Google has released Google Merchant Center for Agencies globally, everywhere.
https://www.seroundtable.com/google-merchant-center-for-agencies-gl...

Google is testing displaying the URL of the search result snippet where the https portion is a dark gray and the domain name portion is a light gray. It is a weird test, but hey, Google is always testing...
https://www.seroundtable.com/google-dark-light-urls-41301.html

Did you know that Bing Webmaster Tools treats http and https as the same property, it does not distinguish between http and https? This is different from Google Search Console, which lets you set up a property for each and every variation.
https://www.seroundtable.com/bing-webmaster-tools-http-and-https-41...